The first live concert Steven Fox ever attended was ABBA, the second was Queen. The first album he bought was by the Beatles, the second was by Steely Dan. Growing up in suburban USA during the 70’s, Steven listened to hours of American AM radio every day, and that pretty much sums up the influences that you’ll hear in his music today – diverse 70’s influenced melodic pop, with a distinct British/Scandinavian influence.

Steven’s career in music goes all the way back to the early 80’s when he played bass guitar in a popular Seattle high-school band whose sound and style anticipated the Seattle grunge movement by several years. Still a teenager, he moved to London and began working as a sound designer, creating distinctive samples and sounds used by major artists and producers of that era, including The Cure, Big Audio Dynamite, Janet Jackson and others.

In 1990, Steven moved to South-east Asia where he studied Balinese gamelan. He later settled in Taiwan, learning Mandarin Chinese, and developed the very first, and hugely successful, Chinese-language online dating website. Around the same time, he co-founded and led the very first independent, Asian-based, interactive advertising agency, winning many local creative awards. Within just a couple years, via mergers and acquisitions, this company expanded into offices in six Asian countries, with hundreds of employees, listing on NASDAQ in 2000.

In 2000, Steven co-founded BehindTheBeat, creating an extensive online resource of hundreds of exclusive songwriter audio portraits, whose clients include ASCAP.

In 2012, after having not written or recorded music for 25 years, Steven picked up the guitar again and created Secret Friend, an eclectic power-pop and electronica audio/visual project.

In 2020, Steven created Rubber Seoul, a musical project incorporating the songwriting and production aesthetics of K-Pop, one of Steven’s all-time favorite musical genres.

Steven currently resides in Chiang Mai, Thailand, working on more music for Secret Friend and Rubber Seoul, as well as collaborations with others.